Updated
Advertising, Affiliates & Marketing Partners
Why we publish this page
We believe honesty about how we promote ourselves matters. Chumba Casino is operated by Virtual Gaming Worlds (VGW) and has been running since 2012. Some of the links that lead you to us live on other websites, blogs, social feeds and review pages we do not own.
Those third parties may earn a fee when a player follows their link and joins us. That is what an affiliate relationship is. We want you to know it exists, in plain words, so you can read outside content with clear eyes.
Promotions never change your odds
A glowing review does not tilt a game in your favor. The maths behind every title we offer is set by the studio that built it — names like Pragmatic Play, Play'N Go, NetEnt, Evolution and Red Tiger — and audited independently. No affiliate, banner or headline can alter a return-to-player figure or a random outcome.
If you see a partner claiming a "secret trick" or "guaranteed win," treat it as false. Read our terms for how bonuses and Sweeps Coins really work.
Data, cookies and your privacy
Referral tracking uses cookies. The table below shows the broad categories involved when you reach us through a partner link.
| Category | Purpose |
|---|---|
| Essential | Keeps your session and account secure |
| Affiliate / referral | Credits the correct partner for a valid sign-up |
| Analytics | Measures which campaigns reach players |
| Preference | Remembers your settings and choices |
How we handle the information behind these cookies is set out in our privacy policy. Questions about a specific advert? Reach our team through contact.
Our advertising standards
We ask every partner to advertise the way we do — responsibly. What we require:
- All promotion targets players aged 21 and over. Content must never appeal to minors.
- No misleading claims about winnings, odds, or the value of Gold Coins and Sweeps Coins.
- Bonus figures must be shown with their conditions, not stripped of context.
- Responsible-play messaging stays visible, not buried.
Partners who ignore these rules lose their relationship with us. Spam, fake urgency and false testimonials have no place here.
Play for the fun of it
Our games are entertainment, and they should stay that way. If play stops feeling fun, help is free and confidential. Call the National Problem Gambling Helpline at 1-800-522-4700 or visit ncpgambling.org.
Want limits and self-exclusion tools? Our responsible gambling page explains every option we offer.
How affiliate links actually work
An affiliate places a tracked link or banner on their site. When you click it and register with us, a cookie records the referral. If you go on to make a purchase, that partner may receive a commission.
Here is the part that counts most. That commission comes from our marketing budget — never from you. You pay the same price whether you arrive through a partner, a search result, or by typing our name directly. Our minimum purchase remains $10 for everyone.